We engineer the five layers your client's renewal depends on — tracking, merging, reporting, MCPs, dashboards. You keep the relationship and the margin. Live in 72 hours.
/ For agency partners · ampliodata.io/agencies · use → to advance
/ 01 — The model
The B2B2C model only works if everyone gets paid. We engineer, you sell, your client renews. You don't need another tool — you need senior hands.
Server side tracking, attribution, AI agents, MCPs. The senior bench you would have to hire to deliver this in house.
You scope, you bill, you keep the contract and the renewal. We are never on a sales call uninvited. You mark up our price.
ROAS that matches Stripe. Reports that match the ad platforms. A senior team they did not have to hire. The renewal closes itself.
3 parties in the value chain · 100% white label by default · 0 tools to learn · 1 invoice — single EUR, Net 30
/ 02 — The agency problem
Performance agencies tell us the same three stories. The tracking layer is where margin leaks, where renewals wobble, and where junior mistakes show up loudest.
Every new account: tracking audit, GA4 check, GTM rebuild, server side migration, dashboards. Your team has done it 30 times. Still a sprint and a half.
Senior people are scarce. You staff the data work with whoever has bandwidth, then hope nothing slips through. The client finds out when numbers stop matching Stripe.
GA4 says one thing. Meta says another. The CFO asks why ROAS dropped. You spend the week reconciling instead of optimising. Renewals get harder.
All three stories trace back to the tracking layer — and it is 100% solvable in 72 hours.
/ 03 — The win
What each party walks away with. The model only works if all three columns light up — and they do.
+40% typical agency markup · ROAS lift window: the first quarter · 0 hires for your client · accounts scale as your book grows
/ 04 — How it works
Predictable for you, repeatable for us, defensible to your client's CFO. The same five steps every account, kickoff to live workspace.
| Step | Move | Terms |
|---|---|---|
| 01 · Scope | A 30 minute call — bring the client or send the brief. Live audit, punch list, fixed price quote the same week. | 30 min |
| 02 · Build | We deliver, you brand it — server side GTM, Consent Mode v2, attribution wiring, dashboards. | white label by default |
| 03 · Launch | Live in 72 hours — from kickoff to a working dashboard your client can open. Cadence ships week one. | 72h · the promise we keep |
| 04 · Bill | We invoice you, you keep the client — single invoice to your agency. You own contract, renewal, upsell. We never call uninvited. | EUR · Net 30 |
| 05 · Scale | Ongoing retainer per account — Maintained or Managed tier. Pause and resume any time. Add accounts as your book grows. | no lock in |
/ 05 — The platform
From the pixel firing on your client's site to the workspace they open on Monday. Five layers, wired together, white labelled. We engineer all of it. You sell it.
Server side GTM, Consent Mode v2, ad blocker proof. The 20 to 40% of conversions most teams quietly lose, back on the board.
Google, Meta, Klaviyo, Shopify, GA4 and the CRM, joined into one queryable truth.
Weekly, monthly, quarterly. Numbers that match Stripe, the platforms, and each other.
Private MCPs plug every channel into a single interface. AI agents query them on a schedule. Health scores, attribution shifts, next best actions, written up before Monday.
White labelled, refreshes itself, KPIs on the cover, recommendations one click deep.
/ 06 — What we deliver
Standardised playbooks, run dozens of times. We have seen the edge cases. Your client is not the first.
Conversion tracking for boutique hotels, F&B, group bookings.
Lead capture, CRM sync, recurring tracking maintenance on WordPress.
Form events, enhanced conversions, on site search tracking.
Shopify and headless. Pixel + GA4 + server side, end to end.
IELTS, EdTech, multi region paid search across Spain and beyond.
Funnel tracking, demo and trial events, CRM attribution.
6 verticals already shipping · 100+ teams shipped on · 1 standardised playbook · edge cases mapped, no surprises
/ 07 — Partner stories
Two engaged partners across Belfast and London. Different verticals, the same playbook: they own the client, we own the data layer.
A creativity led, data driven agency serving 60+ clients monthly across Northern Ireland and Ireland. We are their embedded tracking team. They scope, we deliver, they bill the end client. Multi vertical.
A London based product and growth studio. We pick up the analytics layer when their build hits the tracking and reporting phase, white labelled inside their delivery. Project based, repeat scope.
/ 08 — The dashboard
Every account you bring on the platform gets a private, white labelled workspace — KPIs and channel mix on the cover, AI recommendations and attribution one click deep.
Your masthead, your domain, your colors. The Amplio logo never appears unless you choose to co brand.
Each workspace pulls fresh data from GA4, Google Ads, Meta, Klaviyo and Shopify on a schedule. Always live.
Every dashboard ships with a live AI recommendations panel scored against the client business model and outcome history. The renewal artifact.
The same design system we ship to our largest accounts, private to each account you bring on the platform.
/ 09 — The economics
A typical partner marks up Amplio's price 30 to 50% to the end client. The client gets enterprise grade tracking, you get a high margin recurring line in the retainer.
| Line item | Amount | Note |
|---|---|---|
| Amplio price | €513 | Per client account, per month. |
| Agency markup | +40% | Typical 30 to 50%. |
| Agency price | €718 | Per client account, per month — what the end client pays. |
| Margin per account | €205 | Per client account, per month. |
| Across 10 accounts, year one | €24,624 | Agency margin. |
Worked example · 10 client roster on the agency platform · indicative numbers from the calculator on the live page — final pricing scoped on the call
/ 09 — The economics · your roster
Worked example from the calculator on the live page: 8 client roster, 4 connections per client, the −5% volume tier applied automatically (kicks in at 6+ clients). Slide 1 to 25+ clients and 1 to 10 connections per client and the volume tier and margin show instantly.
Bars on a shared €0 – €4,200 a month scale · annual investment shown at its monthly equivalent · indicative pricing for the agency platform — final scope and tier confirmed on the call
/ 10 — The proof
+37% on the end client's account once tracking is fixed — that is the renewal conversation, won. 72 hours from kickoff to a working dashboard your client can open: promise it on the pitch, we deliver it on the timeline.
/ 11 — Agency FAQ
From real partner conversations. Anything else, hello@ampliodata.io.
Reports go out under your masthead, dashboards live in your client's account, your team is the face of the engagement. Co branded is on request, usually for clients who want to see the senior bench behind the work.
You own the contract, the renewal, the upsell, the retention. We are never on a sales call without you. Many clients we deliver for never know Amplio is in the stack.
Single monthly invoice to the agency, in EUR, Net 30. You bill the end client however you bill them. We don't talk to the client's finance team unless you ask us to.
Client access (analytics + ads + CMS), the brief, and the relationship. We bring the senior delivery team, the playbooks, and the tooling. Most engagements need under two hours of agency time across the whole onboarding.
/ 11 — Agency FAQ · part two
We have shipped server side, attribution, MMM, custom CRM webhooks, consent impact analyses, custom dashboard rebuilds, Stape migrations and BigQuery pipelines. If it is data or analytics adjacent, scope it on the call and we will quote.
Some agencies prefer a referral arrangement on certain accounts, especially complex ones where margin isn't the goal. We honour both models. Pick what works for the account.
Bring one client or twenty. Pause anytime. The relationship works because it is optional, not because it is locked in.
/ Anything else, drop a line — hello@ampliodata.io
/ Next step
30 minutes. We audit your tracking and reporting live and show you exactly where the leaks are. Whether or not we end up working together.